Our Story
We don’t just make chocolate—we craft experiences.
Born from a deep love for cacao and the complexities it holds, our journey began not out of strategy, but out of sheer passion. While others chase trends, we chase flavor, texture, ethics, and quality—because real chocolate has a story to tell.
Every bar we make starts with the bean. Sourced ethically, our cacao reflects the land it comes from and the people who nurture it. From there, we do as little as possible to get in the way—because when you start with exceptional ingredients, the goal isn’t to mask them, but to reveal them.
We’re here for those who seek more than just a sweet fix. Our products are vegan, gluten-free, soy-free, and above all, intentional. We invite you into a journey of taste—a deepening of your chocolate palate. We want you to understand the difference between candy and cacao. Between filler and flavor. Between mass production and mastery.
This isn’t the easiest path, and it certainly isn’t the most profitable. But it’s the one that matters to us. Because we believe everyone deserves the full experience of what chocolate can be.
So, welcome. Let’s rediscover chocolate, one bite at a time.
Founder & Operator
Meet Gassan Jaffal, a former skydiving instructor turned chocolate maker. While skydiving came with its risks and an exhaustingly transient lifestyle, it enabled Gassan to experience many new places, people, and cultures, and kickstart his budding interest in chocolate making. He took a leap into the world of chocolate after apprenticing with Adi Chocolates in Fiji, Madre Chocolate in Hawaii, and Fine and Raw Chocolate in Brooklyn. After years of planning and saving, he realized his dream in Warren, Rhode Island. He initially came for skydiving, but stayed for love and the charm of the state.
Our Mission
We want to make you a better chocolate consumer. We strive to be as ethical as possible in how we aquire our beans and process them. Chocolate is not just sweetner and flavor infusions, so our goal is to introduce different source beans, different roast profiles, and cocoa ratios to get you to consume great quality chocolate and develop your palate for good cocoa.
Ultimately, we just want you to appreciate a good dark chocolate, pay attention to the flavor and set a new standard for yourself.
Service/Wholesale
We’re not just about our own creations. We’re here to collaborate! Whether you’re a fellow business seeking large quantities of custom, inhouse chocolate, or an individual seeking smaller quantities, we’ve got you covered. Dive into the world of artisanal chocolate with us, and let’s build a sweeter community together!
We cater to restaurants, bake shops, and retailers. Reach out with any question and we’re happy to help you find solutions.
Our Team
Gassan Jaffal
Founder & Spokesperson
Gassan Jaffal
Production Manager
Gassan Jaffal
Operations & Sales Manager
“Best Chocolate”
-Owner’s Ex
“Is this a better version of Nutella?!”
-Everyone
“Der beste verdammte Haselnuss-Schokoladenaufstrich”
-Clemens